“Design is a funny word. Some people think design means how it looks. But of course, if you dig deeper, it’s really how it works.”
Steve Jobs was an intelligent man. I always remember this saying from him when I create my own designs.He was absolutely right that we should not confuse a concept of design with how things look only. It’s primarily, how things work. Until and unless your product adds value to its surroundings, it cannot be considered efficiently designed, no matter how incredible it looks. So every graphic designer has to stop at some point and think really hard how his skills and knowledge of design is helping the world become a little more coherent and attractive for the people.
It is the mark of a true artist to create something unique and something that is original every time he is asked to deliver. Be it a piece of music, an article, a business card design, or a logo; if it’s not original, it won’t last. In the brisk world of business today, it has become synonymous with success to have a great attractive logo, which can help your brand to make its mark and get it identified in the minds of the people.
Generosity pays…a long way. Even though businesses have been known to be cutthroats, today companies have been making efforts by leaps and bounds to pay back to the community.