Essential Features of a logo design to be followed for a startup business

A proper logo design can affect business sales positively. Designs which represent company’s aims and objectives are more effective as they increase brand familiarity as well as credibility. They should be memorable so that people could have more brand awareness. This is what the main function of logo designs is that customers should know business at all times. The logo should click to their minds when they go to buy things.

Some of the “must” features that you should attach to your logo design are:

Related: The Crucial Stages Of Your Brand’s Logo Design

5 Useful Photoshop Effects

Special thanks to Andrea Austoni for posting this tutorial to the Photoshop 911 Tutorials page! Andrea, from Milano, Italy, now Krakow, Poland graduated from Politecnico di Milano university with a degree in Architecture. Starting in 3D art Andrea then branched out into identity, advertising and packaging -- now specializing in icon design and illustration, with a strong focus on realism, three-dimensionality and fun. See lots of bright, sincere design and visuals at the www.cutelittlefactory.com

5 Useful Photoshop Effects in 3 Easy Steps

In this fun tutorial Andrea will explain how to create 5 essential effects in 3 easy steps, using basic Photoshop tools. Useful for a range of situations, these effects work best when you don't have time to reach high quality standards. If you work in an agency you know how it goes -- these techniques are lifesavers! Andrea submits the following ...

 

Is it getting more difficult to believe news photos these days?

Is it getting more difficult to believe news photos these days?

Most people haven't noticed, but it's getting more and more difficult to recognize reality in photographic journalism. While the unwary public soaks up newspaper and broadcast news reports which show stark photography, those of us who know what can be done with today's software are taking a more careful look. A recent photo in the local newspaper editorialized the aftermath of a house fire. Most people looked at the story it told. I saw it -- but I also saw the affects of over-sharpening and was alerted that the image had been manipulated. As a journalist myself, I've come to scrutinize the images as much as the content.