GivingTuesday Roundup: The Logo Story – A Designer’s Trip to Vegas!

As I boarded a plane to Las Vegas last week, I realized how much we are influenced by these logos and monograms in our everyday lives. It hit me harder when I reached my destination and had to refuse to stay at a motel for its horrid looking advertising sign (as well as interior). I decided not to risk my sanity in there and rented a room elsewhere. For me, logos are a deal maker or breaker when it comes to leisure spending.

GivingTuesday Roundup: 12 Places To Find Answers To Most Common Designer Questions

“Design is a funny word. Some people think design means how it looks. But of course, if you dig deeper, it’s really how it works.”

Steve Jobs was an intelligent man. I always remember this saying from him when I create my own designs.He was absolutely right that we should not confuse a concept of design with how things look only. It’s primarily, how things work. Until and unless your product adds value to its surroundings, it cannot be considered efficiently designed, no matter how incredible it looks. So every graphic designer has to stop at some point and think really hard how his skills and knowledge of design is helping the world become a little more coherent and attractive for the people.

3 Steps You Must Take For Branding Your Business

The competition among businesses is growing fast with each passing day thanks to the digital world. Each day thousands of start-ups are given birth but sadly not many of them can survive for an extended period of time. Therefore, it has become necessary for each brand to earn significance in order to stay longer in the game.  Following are 3 steps every business needs to take to earn prominence and attract most users.

 

Why Is Branding So Important In This Decade?

Branding is an integral part of any business; research shows that every successful business has its foundation laid on its unique brand. Brand is a major part of your marketing plan. The purpose is to make it easier for the customers to relate your brand to the particular product or service that you are to offer them. Similarly your company name, logo and brand are not just mere symbols but the picture that comes to the customers’ mind when they require the service or product you offer. It engages their attention and attraction.Creating a brand is not where you win, it takes more than that. Sermonize your brand logo; exhort it to your target market as much as it takes. Before doing so what you need to do is understand that a logo and brand is important even for a small store so as to satisfy your investments because it might reach to quite a number of zeros.

1. Your Business Logo

Tips to Stop Your Brand from a Decline

The more significance a thing has in your life or career, the more difficult it is to attain or practice. From owning the perfect house to having a particular skill set, life is definitely not a bed of roses. There are some people, either lucky or talented enough to achieve whatever they want but that is not possible for all. Same is the case with brands and their marketing.